2024年09月20日
截止日期：2024/11/01 23:59
征稿期刊
Journal of Product & Brand Management
期刊级别
SSCI (JCR 2023)
IF 5.2
Q1 (BUSINESS 63/302)
Q1 (MANAGEMENT 77/401)
征稿主题
New Product Development (NPD) & Innovation Management for Products and Brands
细分领域
Advances in NPD design – creating a culture that embraces design, innovation and creativity
Evolving technologies/capabilities such as digital/mobile/social in NPD
Customer involvement in NPD
Measuring and sustaining NPD commercialization success and long-term performance;
Best practices and success stories from NPD
Ethical dilemmas in NPD such as sustainability, social responsibility, outsourcing and interfacing with supply chain issues more broadly
Improving well-being through new transformative services
The interplay between NPD and branding
重要时间
Submission Deadline: 1 November 2024
原文：https://www.emeraldgrouppublishing.com/calls-for-papers/new-product-development-npd-innovation-management-products-and-brands
